Don Noble Betting
Client Name: Don Noble Bookmakers
Project: Shop Refurbishment
Don Noble Bookmakers is an independent bookmaker with branches across Lincolnshire. They’ve been operating since 1962 and have recently acquired the long-established Manny Bernstein Betting business.
Having decided to embark on a programme of improvement on their shops, they approached Rufus. We developed a new interior style and layout which built on their existing brand and colour schemes to enhance all of the betting opportunities within the shops.
Refits have so far been carried out in 3 key branches. This has included new external signage, improved interior space planning and new modules, plus new lighting, furniture and flooring. The long term goal will be to bring all of estate up to the same standard, ensuring brand consistency and consolidation across the retail portfolio.